You could mine it on your own computer and enjoy lower hash rate before it’s added to CoinIMP. This is the first time they announce this information and you are the first one to learn about it. I would advise to use this opportunity and buy it at this incredibly low price.
This is CPU minable, ERC20 and ERC223 compatible coin with Smart Contracts and DApps. You don’t need special hardware to have an acceptable hash rate. It’s the only Smart Contracts enabled cryptocurrency that is CPU minable and together with CoinIMP it’s going to revolutionize website profitability.
They also promise to be an alternative to Facebook and Google PPC ads, but they are in the development phase.